Google AdWords Enable Tablet Specific Targeting

Hot on the heels of Google IO’s Android keynote presentation, Google AdWords has enabled a new setting in their interface which makes a distinction between targeting ads to tablet devices and smartphones. The settings tab of your AdWords account now has a new targeting option called “Tablets with full browsers”, which appears under targeting “Mobile devices with full browsers”. The provision has been made to distinguishing between iOS and Android tablet devices, but initially the new tablet setting only allows you to target iPads only, but Google AdWords promises that new tablets will be available over the coming months.

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Google AdWords Enable Tablet Specific Targeting

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